October 25, 2021

Syria January-April 2021: Market down -33.5%, Kia improves share to 38.3%

The Kia Pegas is now on sale in Syria.

The Syrian new car market is down -33.5% year-on-year over the first four months of 2021 to a meagre 804 units. Only two brands continue to sell in Syria and they are both Korean. Hyundai holds 61.7% of the market vs. 73.1% over the Full Year 2020, while Kia is at a much improved 38.3% vs. 26.9% in 2020. Given the small volumes, the models ranking is quite volatile and this time two nameplates are equal #1: the Hyundai Elantra and Kia Cerato. They distance the Hyundai Tucson and the new Kia Pegas landing directly in 4th place. The Hyundai Reina is also up to #5 vs. #10 over the Full Year 2020.

Previous post: Syria Full Year 2020: Hyundai and Kia only brands remaining in market off -63.9%

One year ago: Syria Q1 2020: Hyundai -52%, Kia up 3% in market down -34.9%

Full January-April 2021 Top 2 All-brands and Top 10 All-models below.

Syria January-April 2021 – brands:

Pos Brand Jan-Apr 21 % FY20
1 Hyundai 496 61.7% 1
2 Kia 308 38.3% 2

Syria January-April 2021 – models:

Pos Model Jan-Apr 2021 % FY20
1 Hyundai Elantra 145 18.0% 2
2 Kia Cerato 145 18.0% 3
3 Hyundai Tucson 137 17.0% 1
4 Kia Pegas 108 13.4%  –
5 Hyundai Reina 97 12.1% 10
6 Hyundai H100 72 9.0% 8
7 Kia Sportage 51 6.3% 7
8 Hyundai H1/Starex 35 4.4% 6
9 Hyundai Palisade 10 1.2%  –
10 Kia Sorento 4 0.5% 4

Source: Manufacturers

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